Disruptive Technologies
Resources provided
Access to aggregated, anonymised data.
Are you interested?
If you are a professor or university student and you are interested in participating in the TUTORING program, register your information so that we can start the program.
Why Choose This Project?
Choosing this project means not just working on data analytics, but becoming an agent of change. Here, every analysis you do has the potential to improve the lives of thousands of customers. We're looking for students who don't just want to take on a challenge, but aspire to make a difference. If you have a passion for data and a desire to see your ideas turn into action, this is the perfect project for you.
Profiles:
1. Passionate about Data and Analytics: challenge aimed at students who are enthusiastic about analysing large volumes of data and have a genuine interest in discovering patterns and trends that can be key to business decision making.
2. Proactive and Creative: You should be someone who not only follows instructions, but also comes up with innovative ideas and original approaches to data analysis and presentation.
3. Strong Technical Skills: It is essential to have a good command of data analysis tools such as SQL, Python, R, or data visualisation platforms such as Tableau or Power BI. The ability to understand and manipulate large data sets is critical.
4. Critical Thinking and Problem Solving: Enjoy intellectual challenges and be able to approach complex problems, analyse them from different angles and propose viable solutions.
5. Good Communication Skills: The ability to communicate complex findings clearly and effectively to a non-specialist audience is crucial. This includes both written and oral skills that will be valuable in presenting your final project.
6. Teamwork and Collaboration: It is important to have a collaborative and teamwork spirit.
7. Commitment and Motivation: The project requires a high degree of dedication and enthusiasm for learning and professional development, and motivation for the impact of your project.
8. Interest in Continuous Improvement and Customer Service: A genuine interest in how data can improve the customer experience is critical. This shows alignment with the goals you will meet as you go out into the job market.
Introduction
In an increasingly customer service-oriented company, Telefónica is constantly seeking to improve the experience of its users. Our project fits into this dynamic context, offering students the unique opportunity to participate in an in-depth analysis of the data of a company in constant evolution.
This project represents a unique adventure into the world of data analysis and continuous improvement of customer service. In it, you will dive into the vast ocean of data generated by Telefónica to discover and highlight the continuous improvements we make but that often go unnoticed by our customers.
Description
Challenges and Learnings you will encounter in this project:
Deep Data Exploration: You will be the architect in the exploration of a vast dataset, facing the challenge of identifying essential patterns and correlations. This is not just an analysis exercise, but a treasure hunt where every piece of data can be the key to improving the customer experience.
Innovation in Data Presentation: Your creativity will be put to the test as you look for innovative ways to present your results. It's not just about graphs and charts; we will look together at how to create compelling stories with the data that highlight the value and impact of the improvements made.
Real Impact on Business Decisions: Your findings and recommendations will not remain on paper. They will be instrumental in shaping possible future strategies. This is your opportunity to leave a tangible mark on the business world.
Collaboration and Networking: You will meet experienced professionals.
The main purpose will be to obtain a global map of customers, preventive work, corrective work and incidents and repeated complaints.
