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Open Innovation Campus

Challenge

Challenge Agro UP! Grow your ideas

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What you get at Agro UP!

Register your new startup at Agro UP

 

PHASE I - IMMERSION TRIP - FINALISTS

  • The finalist projects will have the opportunity to have the first Business Feedback, as well as to participate in masterclasses and specialised mentoring given by Menttoriza.
  • Menttoriza's vertical mentors will analyse profitability and market demand, or the preparation for the entry of financing.


PHASE II - SHOWCASE SELECTION OF WINNERS

  • Presentation of the finalists with the highest scores at the Menttoriza D-Day Showcase.

 

An expert committee, composed of experts from Telefónica's Agrotech sector, Menttoriza analysts and Telefónica's innovation managers, will evaluate the best proposal or proposals and decide the new Agro UP! 

The 1st winning team will receive the GOLD-UP* award:

  • Connection with
financing and investment channels (public and private).
  • Exclusive
analysis and report on the startup's strategic plan.
  • Optionally, the startup can have access to an exclusive mentoring plan, from 18 to 24 months, under the conditions of the Menttoriza Development Plan.

*The prize in the "Gold-UP" category is valued at +60.000€.


2nd Team with the best evaluation from the jury will receive the SILVER-UP* Award:

  • 12 months of specialised mentoring
  • Strategic plan + weekly monitoring

*The Silver-UP category prize is valued at +30.000€.

Special recognition for "Projects with special potential" - GREEN-UP* Awards:
The organisation of this challenge reserves the right to exceptionally reward projects that, although not in 1st or 2nd place, stand out for their special potential, with 6 months of mentoring.
Strategic plan + weekly monitoring.

*Each Green-UP special award is valued at +12.000€ each.

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Register

Register

What is Challenge Agro UP!

AGRO UP! Grow your ideas | Turn your idea into a new Startup

REGISTER your STARTUP

Telefónica, through its Open Innovation Campus initiative, and together with Menttoriza, offers you this opportunity if you are looking to create a new startup with your idea or proposal on AgroTech innovation solutions.

The aim of Agro UP! is to connect with future ideas that incorporate major changes in logistics and technology, or with new proposals for innovation.

Agro UP! is available to receive your idea or project, 365 days.

We continuously analyse Agrotech innovation projects and proposals that need to grow and scale.

 

Challenge Agro UP! Grow your ideas

What Agro UP offers you!

Agro UP! proposes a window of connection to the talent of the academic ecosystem, university students, vocational training students, research teams, graduate students and/or alumni, Spin-Offs, who have the objective of starting and developing a new Startup from Spain.

  • The candidatures of teams whose proposal aims to transfer knowledge, technologies and / or research results to the market and society, forming a new startup company will be accepted.
  • Applications that present solutions, developments and projects that could be relevant to the transformation of the agricultural and livestock world will be considered.
  • Validable proposals for possible use cases that evolve, improve and/or solve relevant issues such as efficiency, anticipation, security, etc. will also be evaluated.

What does the planet need?

We all need a more sustainable, efficient and healthy agricultural future.

  • The AgroUP! Challenge will explore, select and accelerate finalist PMV ideas, prototypes and projects that improve and evolve current systems.